Sadekul Islam Return-accountable Google Ads operator

Case studies

Seven records, each with its source, scope, and stopping point.

Every number on this page comes from a saved screen. Each record says where the number stops, and what the client confirmed.

Seven records so far, and none of them is yet a full Profit Ledger. A Ledger needs the client-confirmed half: which tracked enquiries became booked work, and what those jobs were worth. Most of these records stop at the reported lead, because that is where the saved screens stop. The shelf is growing in public.

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March 2026 Google Ads overview showing 255 clicks, 51 conversions, and $27.89 cost per conversion
Cleaning · Lead record from Google Ads

3 to 51 reported leads, $149.00 to $27.89 per lead

The account went from 3 reported leads at $149.00 each to 51 reported leads at $27.89 each. That is an 81% drop in cost per lead, across two rebuild months.

Every number here comes from the Google Ads screens. They show clicks, reported leads, and cost per lead. The client did not confirm which leads became booked jobs or what those jobs were worth, so I claim no revenue and no return. A lead is not a deposit.

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Google Ads dashboard for August 2025 showing 252 clicks, 72 conversions, $3.44 average CPC, and $12.03 cost per conversion
Cleaning · Lead record from Google Ads

72 reported leads at $12.03 CPA, target was $15.00

The account reported 72 leads at $12.03 each in a 31-day window. That is 20% under the $15.00 target the client set as the most a lead could cost.

This is a lead-stage record, not a revenue claim. The $15.00 target came from the client's own margin math. The screens do not show which leads became booked cleans.

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Google Local Services Ads dashboard showing 42 lead calls and messages in the past 30 days
Local services · Lead record from Google Ads

42 charged leads at $33.86 in the first 30 days

The account went from nothing to Google Guaranteed, then recorded 42 charged leads at $33.86 each. That was the first 30 days after launch, April 1 to 30, 2026, across Ocala and five nearby Florida cities.

Local Services Ads charges for each lead, so the lead count and cost per lead come from the billing record. The client did not confirm which leads became booked jobs or what they were worth, so I claim neither.

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Google Ads performance summary showing 82 clicks, 878 impressions, $5.23 average CPC, and $35.76 cost per conversion
Auto detailing · Outcome record with booking labels

5 reported bookings among 12 outcomes in 21 days

On $429.07 of spend across 21 days, the account reported 12 outcomes at $35.76 each: 5 bookings, 4 direct contacts, and 3 phone calls.

The booking, contact, and call labels are kept in the campaign record, so bookings lead this page instead of one mixed conversion count. The client did not confirm the ticket values, so I claim no revenue and no return.

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Pest control Google Ads dashboard over a 30-day window showing 272 clicks, $988.00 cost, 74 conversions, and $13.35 cost per conversion
Pest control · Lead record from Google Ads

74 reported leads at $13.35 on $988.00 of spend

After a full rebuild, the account reported 272 clicks and 74 leads at $13.35 each on $988.00 of spend in a 30-day window.

This record ends at the lead. Every conversion was measured through GA4 and Google Tag Manager, not guessed from click counts. That makes the lead figure reliable, but it is still not a booked-job, revenue, or profit claim.

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Meta Events Manager showing lead events from browser and server matching correctly, no double counting
Tracking · Setup record with validated screens

Server-side tracking, no double counting, validated

The screens document a two-container setup: web GTM plus server-side GTM on Stape, feeding GA4, the Meta Conversions API, and 5 Google Ads conversion actions from one counted stream.

These screens prove the measurement path works. They show events flowing, matching, and not double counting. They do not show campaign results or revenue.

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Google Ads account overview for July 2026 showing 137 clicks, 2,169 impressions, $652.06 cost, and 12 conversions at $54.34
Auto detailing · Lead record from Google Ads

12 reported leads at $54.34 on a strict $20.00 a day budget

On $652.06 of spend across July 2026 under a strict $20.00 per day cap, the account reported 12 leads at $54.34 each: 8 form submissions and 4 phone calls.

The lead count and cost per lead come from the Google Ads screens. The client did not confirm the PPF and tint job values, so I claim no revenue and no return. The $20.00 a day cap was a hard limit set by the client.

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  1. What the last marketing attempt cost, all-in
  2. What a booked job is usually worth
  3. How many jobs you can take on now

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